編號 | 商品編號 | 商品名稱 | 作者 | 類別 | 使用課程名稱 |
1 | 9-609-011 | ASUSTek Computer Inc. Eee PC (A) | Shih, Willy;Yu, Howard H.;Shih, Chintay;Hsieh, Yi-Ching;Chiu, Hung-Chang | General management | New Product Development and Management( 6087 ) |
2 | 9-517-115 | Predicting Consumer Tastes with Big Data at Gap | Israeli, Ayelet;Avery, Jill | Marketing | New Product Development and Management( 6087 ) |
3 | 9-600-143 | IDEO Product Development | Thomke, Stefan | Operations management | New Product Development and Management( 6087 ) |
4 | 9-604-063 | Flextronics International, Ltd. | Huckman, Robert S.;Pisano, Gary P. | Operations management | New Product Development and Management( 6087 ) |
5 | 9-613-100 | Open Innovation at Siemens | Lakhani, Karim R.;Hutter, Katja;Pokrywa, Stephanie Healy;Fuller, Johann | Operations management | New Product Development and Management( 6087 ) |
6 | 9-614-034 | Samsung Electronics: TV in an Era of Convergence | Lakhani, Karim R.;Iansiti, Marco;Herman, Kerry | Operations management | New Product Development and Management( 6087 ) |
7 | 9-698-004 | We''ve Got Rhythm! Medtronic Corp.''s Cardiac Pacemaker Business | Christensen, Clayton M. | Operations management | New Product Development and Management( 6087 ) |
8 | 9-699-010 | Product Development at Dell Computer Corp. | Thomke, Stefan;Krishnan, Vish V.;Nimgade, Ashok | Operations management | New Product Development and Management( 6087 ) |
9 | 9-699-044 | BMW AG: The Digital Auto Project (A) | Thomke, Stefan;Nimgade, Ashok | Operations management | New Product Development and Management( 6087 ) |
10 | 9-613-056 | ASUSTeK and the Google Nexus 7 Tablet | Shih, Willy;Wang, Jyun-Cheng | Other | New Product Development and Management( 6087 ) |